Social Media Posts

Create Social Media Posts With A Purpose

Every business has goals, some bigger than others, but how consistent is your business with working towards those goals each day? Do your social media posts contribute to achieving those year long goals? This Simply Measured article is all about posting on social media with a purpose. Those long term goals do take time and patients to achieve, but it’s… Read More

Does It Matter How Many Social Media Followers You Have?

How many followers does your business have on social media and does the number really matter? Well, that all depends on who is following you. Having a ton of followers is great and makes you feel good about your business, but if those people are not genuinely interested in your business chances are that person will not become a customer.… Read More

Social Media Competition

Transform Social Marketing With Competitive Analysis

If you are like most social marketers you are probably spending several hours a day on social media. But how much of that time are you investing into getting to know your competition? Do you even know who your competitors are? These are questions that you should have the answers to, and there is no better way to keep an… Read More

Repurpose Posts

Repurpose Your Popular Social Media Posts

Do you have popular social media posts that keep on giving? If so, how are you using those posts to continually engage your audience? Re-purposing popular posts is one of the best ways to take something that has worked for you in the past and allow it to continue working for you in a fresh new way. After all, what… Read More

Pinterest Board

How to Make Your Pinterest Pins Look Like a Million Bucks

For those of you unfamiliar with Peg Fitzpatrick, she’s one of the leading social marketers on Pinterest. This article discusses a recent post of Peg’s that’s focused entirely on optimizing Pins for social engagement. These six very simple steps can also be applied to your posts on other networks as well. After all, the whole point of sharing your business… Read More

Supercharge Your Video Influencer Marketing

Video marketing is obviously a very important part of any marketing strategy for most businesses today. As such, it’s imperative that video marketing is well planned out to generate the greatest number of conversions. Video marketing is extremely effective when focused on the right influences that will resonate with your target audience. This Simply Measured article goes into great detail… Read More

Instagram Live

Use Instagram Live Like A Pro

Instagram Live video is going to be huge for a lot of marketers. If you haven’t started using live video to promote your business there’s no better time to start going into 2017. Jenn’s Trends is a excellent blog for Instagram & other marketing tips. Jenn wrote a great guide about Instagram Live that everyone should take the time to… Read More

Bad Social Media Strategies

Social Media Tactics To Trash In 2017

Here’s a great article from Socially Sorted that discusses outdated social media strategies that were once effective, but should be avoided going into 2017. According to Donna Twitter auto direct messages, adding LinkedIn contacts to email lists, Instagram auto comments, randomly adding people to Facebook groups, and reckless tagging should all be abandoned practices. For the most part I do… Read More

Scroll Up