FB Test

Testing Facebook Landing Pages

If you’re like most social marketers chances are you’ve tried or currently use Facebook ads at one time or another. Getting people to actually click your ads is one thing, but leading those people who actually click your ads to convert is an entirely different story. This Social Sprout article is broken into two critical parts. The first section discusses… Read More

Facebook Groups

How to Build Community on Facebook

If your Facebook page is experiencing a decline in post reach perhaps it’s time to branch out to Facebook groups if you haven’t already. Facebook groups are an excellent way to gather people interested in your niche who may not initially like your Facebook page right away. Groups are also more of an open environment for people to share and… Read More

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